Andrew Luxem
FREESKILL v1.0UPDATED 2026-08

Think Big

Think Big changes the system, constraint, or customer outcome, then matches each bold choice to evidence, reversibility, and a practical path.

Multiplying a target does not make a plan ambitious. It usually preserves the same mechanism, hides the same assumptions, and adds an unsupported promise. A useful expansion starts with the outcome, then asks which rule, sequence, resource assumption, or customer boundary should change.

This playbook classifies constraints as fixed, chosen, or unknown and decisions as two-way, one-way, or unclear doors. It selects a thesis only when the evidence supports one, starts with a bounded test, and keeps exploration separate from approval and commitment.

A bigger number is not a bigger idea. Change the mechanism.

SIGNALS YOU NEED THIS
The bold version is the current plan with a larger target.
A tradition or policy is treated as fixed without evidence or an owner.
The vision has no bounded test, evidence gate, stop rule, or authorized decider.
REPLACES
Mechanical target inflation, vision language without a mechanism, and reckless one-way bets disguised as ambition.
PAIRS WITH
10x Strategy Meeting, Working Backwards, Business Goals, Prioritization Formula, and Values and Competencies.