Facebook Ads Strategy Simulator

3-5 ad sets under one CBO campaign, $50-100 budget. Let Meta decide allocation. After 3-5 days, kill anything above target CPA.

Claimed: Simple, scalable testing. Let the algorithm find winners.

Start with ABO to find winners, then consolidate into CBO. Control the learning phase before handing control to Meta.

Claimed: Best of both worlds: manual control for testing, algorithmic scaling for winners.

Run 10+ ad sets at $5/day each. Kill losers daily. Micro-budget testing to find winners cheap. Popularized by numerous YouTube gurus.

Claimed: Test 10 audiences for the price of one big campaign.

Zero targeting. Age, gender, country only. Trust the pixel. Works with mature pixels and high-volume accounts.

Claimed: The algorithm knows more than you. Let it find your buyers.

Kill anything not profitable within 24-48 hours. Aggressive pruning. Churn through ad sets fast. High activity, short patience.

Claimed: Never waste money. Only keep what works right now.

3 audiences, 2 creatives per audience, 2 copy variations. 12 total ad combos. Test everything simultaneously, then scale winners.

Claimed: Systematic testing that covers all combinations.

Combine 1-5% lookalikes of purchasers, add to cart, and engaged users into one ad set. Maximize reach within quality signals.

Claimed: Larger audience pool without sacrificing quality.