Amazon Ads Strategy Simulator

Test guru claims before you spend. Run Amazon PPC strategies against deterministic auction math, including the flywheel, and see which ones hold up when the numbers are honest.

Scenario Configuration

Product Configuration

Net Margin %
40.0%
Break-even ACoS
40.0%
Profit per Unit
$11.99

Market Configuration

Initial Setup

Campaigns: 2 (sp_auto / dynamic_down, sp_manual_keyword / dynamic_down)
Keywords: 5 (auto: main keyword (800/day), exact: main keyword (800/day), exact: secondary keyword (400/day), exact: long tail 1 (100/day), exact: long tail 2 (60/day))
Starting Organic Ranks: main keyword: unranked, secondary keyword: unranked, long tail 1: unranked, long tail 2: unranked

Preset Strategies

Each represents a common approach from the Amazon PPC advice ecosystem. Select one to test against the auction math.

Custom Strategy Builder

No rules yet. Add rules to build your custom strategy.