Andrew Luxem

Playbooks & Services

A growing library of CRM, lifecycle, and operating playbooks built from 20 years of hands-on leadership. The full system is launching soon — join the waitlist for early access.

Starter Playbooks

A small set of foundational playbooks to help you think more clearly about planning, prioritization, and execution.

  • 3 foundational playbooks
  • 3Ps Framework, 10x Strategy Meeting, Prioritization Formula
  • Intro to CRM + AI-enabled workflows

Playbook Pro — Complete System

The full operating system for CRM, lifecycle marketing, planning, and team execution. Designed for leaders building durable systems, not one-off tactics.

  • 9 modules covering planning, execution, team leadership, and AI automation
  • 70+ playbooks, SOPs, templates, and frameworks
  • CRM, experimentation, and lifecycle operating models
  • Private community + ongoing updates

Advisory & Implementation

Hands-on support for teams that want help applying the playbooks in the real world.

  • CRM & lifecycle strategy
  • AI & automation implementation
  • Fractional leadership & enablement

Launching Soon

Join the waitlist to get early access, launch updates, and preferred pricing when the playbooks go live.

Join the Waitlist